I was on the treadmill just this minute listening to The Knowledge Project when I heard Seth Godin say something that made me jump off and come here, right now, so that I wouldn’t forget how important it was.

(I was compelled to share it with you, even though I was only at mile 1.3 when I had promised myself three miles!)

Seth, talking to Shane Parrish of The Knowledge Project about “Failing on our Way to Mastery,” (which is one of my favorite topics) said, “I’m going to quote the great philosopher, Dolly Parton, who said, ‘Find out who you are and do it on purpose.'”

And then Seth said, “I’m going to turn that around and say Do It On Purpose and you’ll find out who you are.”

There’s a lot I could say about both these quotes. Instead I’ll just leave you with them for the weekend. Spend a few hours in the next couple of days thinking about “doing it on purpose” and “finding out who you are.”

That’s how we can best serve the world and make it a better place, I think.

Thanks for checking in.

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